Pratum Africa Privacy Policy
Last Updated: 19 May, 2025.
At Pratum Africa, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your data in compliance with Kenyan law, including the Data Protection Act, 2019, and other applicable regulations such as the General Data Protection Regulation (GDPR) where relevant.
By using our website, you consent to the practices described in this policy.
Personal Information We Collect
We may collect the following types of personal information:
- Contact Information (e.g., name, email address, phone number, postal address)
- Account Details (e.g., username, password, profile information)
- Payment Information (e.g., credit/debit card details, mobile money transactions)
- Technical Data (e.g., IP address, browser type, device information)
- Usage Data (e.g., pages visited, time spent on the website)
How Information Is Collected
We collect personal data through:
- User Registration (when you create an account)
- Order Placement (when you purchase a product or service)
- Cookies & Tracking Technologies (to enhance user experience)
- Customer Support Interactions (emails, phone calls, or live chats)
- Newsletter Sign-ups & Surveys (if you opt-in for marketing communications)
Purpose of Data Collection
We use your personal data for the following purposes:
- To process and fulfill orders
- To provide customer support
- To send updates, promotions, and marketing communications (with your consent)
- To improve our website, products, and services
- To comply with legal obligations
Sharing of Customer Data
We may share your data with trusted third parties only when necessary, including:
- Payment processors (to complete transactions)
- Delivery services (to fulfill orders)
- IT and security providers (to maintain our website)
- Legal authorities (if required by law)
We ensure that all third parties adhere to strict confidentiality and data protection standards.
Data Protection Measures
We implement robust security measures, including:
- Encryption (for sensitive data like payment information)
- Secure servers & firewalls
- Access controls (only authorized personnel can access data)
- Regular security audits
Despite these measures, no online transmission is 100% secure, and we encourage users to take precautions when sharing personal information.
User Rights Over Their Data
Under Kenyan law, you have the right to:
- Access your personal data
- Correct inaccurate or incomplete information
- Request deletion of your data (unless we are legally required to retain it)
- Withdraw consent for marketing communications
To exercise these rights, contact us at support@pratum.co.ke.
Use of Cookies and Tracking Tools
Yes, we use cookies and similar technologies to:
- Enhance website functionality
- Analyze user behavior
- Personalize content and ads
You can manage cookie preferences through your browser settings.
User Rights Under Kenyan Law & GDPR
Under the Data Protection Act, 2019 and GDPR (where applicable), you have the right to:
- Be informed about data collection
- Access your personal data
- Rectify incorrect data
- Request erasure (deletion)
- Restrict processing
- Data portability
- Object to direct marketing
- Lodge a complaint with the Office of the Data Protection Commissioner (ODPC) in Kenya
Contact Information
For privacy-related questions or requests, contact us at:
- Email: support@pratum.co.ke
- Phone: (+254) 706 210446
We will respond to all inquiries within 30 days as required by law.
Policy Updates
We may update this Privacy Policy periodically. Any changes will be posted on this page, and users will be notified where required.
Thank you for trusting Pratum Africa with your personal information.
Pratum Africa
www.pratum.co.ke